Premium Ingredients

Avocado oil (organic)

Oil type: fixed/carrier oil

Source: fruit of the avocado

Contains:
  • saturated fatty acids
  • monounsaturated fatty acids
  • linolenic acid
  • linoleic acid

Known for:

  • moderate hair penetration
  • antioxidant qualities
  • emollience

Derivation: cold pressed and unrefined


Babassu oil (organic)

Oil type: fixed/carrier oil

Source: kernels of the Brazilian orbiygnya palm tree

Contains:

  • monounsaturated fatty acids
  • lauric acid

Known for:

  • high hair penetration with moisture binding coating on hair surface
  • emollience

Derivation: cold pressed and unrefined without chemicals


Behentrimonium methosulfate (and) cetearyl alcohol

Source: colza oil (also known as canola and rapeseed oil)

Contains:

  • 75% cetearyl alcohol & 25% behentrimonium methosulfate
  • cetearyl alcohol which is composed of cetyl and stearyl alcohols and is a fatty alcohol
  • methosulfate is not related to the drying sulfates like sodium lauryl sulfate (SLS) and sodium laureth sulfate (SLES)
  • cetearyl alcohol is not related to the low-molecular weight drying alcohols like ethanol alcohol, ethyl alcohol, denatured alcohol, methanol, isopropyl alcohol, SD alcohol, and benzyl alcohol

Known for:

  • high hair penetration (does not coat hair)
  • exceptionally mild conditioning
  • emulsification which allows oil and water to mix and stay mixed
  • emollience
  • detangling

Derivation: cationic quaternary compound derived from the colza plant (also known as canola and rapeseed), derivation involves ethoxylated ingredients


Coconut oil (organic) 

Oil type: fixed/carrier oil

Source: seed of the Cocos nucifera palm tree

Contains:

  • saturated fatty acids
  • monounsaturated fatty acids
  • lauric acid
  • lenoleic acid
  • oleic acid
  • myristic acid

Known for:

  • high hair penetration
  • emollience
  • restoration of hair vitality
  • hair-detangling viscosity
  • hair growth
  • reduction in protein loss especially when used as a pre-wash
  • moisture-retaining properties
  • frizz-preventing properties
  • hydrophobic properties which inhibits penetration of water into hair strands which would otherwise allow the cuticle to rise, making it prone to damage and breakage

Derivation: wet-milled fermentation resulting in the highest quality of raw, unrefined coconut oil


Cupuacu butter (organic)

Source: seed of the Theobroma grandiflorum fruit tree of the chocolate family, native to the northern Amazon

Contains:

  • phytosterols
  • essential fatty acids
  • polyphenols
  • stearic acid
  • oleic acid
  • lauric acid

Known for:

  • antioxidant properties
  • emollience
  • humectant properties
  • hydration (increasing hair's natural moisture and elasticity)
  • hydrophilic (water-loving) with a high capacity to retain water and prevent moisture loss

Derivation: cold pressed and unrefined


Gluconolactone (and) sodium benzoate

Source: glucono delta lactone, sodium benzoate and calcium gluconate

Contains:

  • non-GMO corn derived glucono delta lactone (a naturally occurring food additive)
  • sodium benzoate (a food grade preservative)
  • calcium gluconate (a processing agent)

Known for:

  • antioxidant properties
  • preservation (accepted by ECOCERT as a preservative in certified organic cosmetics and offers broad spectrum preservation without parabens, formaldehyde, isothiazolinones, or phenoxyethanol)

Derivation: combination of glucono delta lactone, sodium benzoate and calcium gluconate


Hydrolyzed oats

Source: naturally derived, soluble form of hydrolyzed whole oats (hydrolysis is the decomposition of oats into smaller constituents for effective hair conditioning)

Contains:

  • oligosaccharides (carbohydrates)
  • protein

Known for:

  • improving feel properties of creams
  • humectant properties (retaining significantly more moisture regardless of  humidity level and gaining up to 50% more moisture at relative low humidity when extra moisture is most needed)

Derivation: liquidized or soluble form of whole oats


Hydrolyzed oat protein

Ingredient type: protein

Source: naturally derived from aveena sativa kernels (hydrolysis is the decomposition of oat protein into smaller constituents for effective hair conditioning)

Contains:

  • two proteins, avenins and glubulins, which are not found in any other grain protein and are comparable to animal proteins

Known for:

Derivation: oat protein that has been broken down into its component amino acids


Olive oil (organic)

Oil type: fixed/carrier oil

Source: fruit of the olive

Contains:

  • saturated fatty acids
  • monounsaturated fatty acids
  • linolenic acid
  • linoleic acid
  • oleic acid
  • palmitic acid

Known for:

  • moderate hair penetration
  • antioxidant properties
  • emollience
  • protecting hair keratin to lock in moisture
  • contributing to hair growth by preventing the growth of dihydrotestosterone (DHT), a hormone most associated with hair loss as it causes narrowing of the hair follicle shaft

Derivation: cold pressed and unrefined


Macadamia oil (organic)

Oil type: fixed/carrier oil

Source: nut of the Macadamia integrifolia tree

Contains:

  • monounsaturated fatty acids
  • essential fatty acids (one of the highest sources)
  • oleic acid
  • palmitoleic acid which is very close to human sebum in chemical profile and is the best plant alternative to animal based oils

Known for:

  • high hair penetration with lightweight coating of hair shaft
  • antioxidant properties
  • emollience
  • hair softening

Derivation: cold pressed and unrefined


Silk amino acids

Ingredient type: protein

Source: bombyx mori silk worms 

Contains:

  • hydrolysis of real silk fibers (hydrolysis is the decomposition of silk fibers into smaller constituents for effective hair conditioning)

Known for:

  • antioxidant properties
  • hydration
  • humectant properties
  • occlusive properties
  • rejuvenation
  • low molecular weight, which can penetrate very deeply into the cortex to strengthen and repair hair
  • 18 amino acids
  • softening hair

Derivation: breaking apart silk proteins into smaller peptide chains


Sodium lactate

Source: fermentation of sugar source, which produces lactic acid, which is neutralized to create sodium lactate

Contains:

  • fermented and neutralized sugar

Known for:

  • humectant properties (can increase moisture content by up to 90% which remains even after rinsing)
  • makes oils and butters less greasy and more moisturizing
  • buffering/raising pH

Derivation: fermentation of sugar, which produces lactic acid, which is neutralized to create sodium lactate


Sweet almond oil (organic)

Oil type: fixed/carrier oil

Source: seeds of the Prunus amygdalis tree

Contains:

  • omega-6 fatty acids (enhancing to hair growth)
  • monounsaturated fatty acids
  • oleic acid
  • linoleic acid

Known for:

  • low to moderate hair penetration
  • emollience
  • occlusive properties

Derivation: expeller pressed and unrefined


Non-GMO Tocopherol 

Oil type: vitamin E T-50 natural mixed tocopherols

Source: vegetable oils

Contains:

  • isolated vegetable oils

Known for:

  • superstar antioxidant properties (protects cosmetic products from oxidation)
  • additional gamma tocopherol (better antioxidant for oils and lipids in cosmetic formulations)

Derivation: isolated from non-GMO vegetable oils


Sources:

  1. https://www.wikipedia.org/
  2. http://www.ncbi.nlm.nih.gov/
  3. http://swiftcraftymonkey.blogspot.com/
  4. http://science-yhairblog.blogspot.com/
  5. https://www.organicfacts.net/
  6. http://coconutoil.com