Crafting moisturizing and hydrating textured natural hair care products with clean, carefully-curated, minimal-ingredient, fragrance free formulations for the chemically sensitive and allergenic. Products are backed by a 100% satisfaction guarantee.
We are a leading, cutting-edge beauty brand already exceeding U.S. legislative requirements. We actively ban ingredients we feel harmful, source our ingredients responsibly, incorporate organic ingredients and are transparent to our customers. We want our customers to know why we use the ingredients we use -- and why we avoid the ingredients we avoid.
Clean formulations embrace both "natural" and "person-made" or synthetic ingredients, putting focus on safety over source. Not all "natural" ingredients are safe (i.e., lead, tobacco, water hemlock or poison ivy) and not all synthetic ingredients are unsafe.
CurlyCoilyTresses™️ creates non-toxic formulations that are ageless and genderless and made without ingredients we deem unsafe including fragrances, essential oils, masking agents, harsh preservatives, drying alcohols, non-water soluble silicones, dyes, sodium lauryl sulfates (SLS) / sodium laureth sulfates (SLES), and unnecessary chemicals. All ingredients used by CurlyCoilyTresses™️ must provide a direct benefit to product effectiveness.